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What's wrong with your marketing math?

What's wrong with your marketing math?

Do you ever feel like something is rotting in the state of your company's marketing? Oftentimes, untangling the role of mar...
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9 reasons Instagram will surpass Facebook

9 reasons Instagram will surpass Facebook

iframe> In 2012, $1 billion seemed like a terrible amount of money to pay for Instagram, given that photo-sharing network just 3...
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How to stay competitive in the growing world of influencer marketing

How to stay competitive in the growing world of influencer marketing

Not long ago, internet marketing was all about affiliates. It is one of the more effective ways to reach a large audience and b...
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Social media lessons from America's best hospitals

Social media lessons from America's best hospitals

iframe> The best social media marketing combines storytelling and PR. It seamlessly integrates advertising and relationship ...
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How to build customer trust instantly

How to build customer trust instantly

iframe> At best, oral surgery is the ultimate way to spend an afternoon. Procedural uncertainty is common. Concerns about ...
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The Hospital's 19 Outstanding Social Media Teams

The Hospital's 19 Outstanding Social Media Teams

In many ways, the social spearhead for a major US hospital is the same as the social spearhead for any brand. Storytelling, eng...
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