Do not Skip If You Want To Be Successful In Content Strategy

    Have you prepared for a content seo strategy and are about to implement it? Everything is done but do not spend a few minutes checking that all is working properly. Ensuring seo standards and search engine optimization will bring traffic. As well as high levels of interoperability and value for the business.


    The following article will list the major factors that need to be tested. And how to seo them to your content strategy runs smoothly. At the same time, increase your current website rankings. Although, rankings are not the main goal of content strategy. But the ultimate goal of both is to reach customers and transform them to bring revenue and profit to the business.


    Page title:


    Perhaps this factor is not too alien to anyone. But perhaps you do not yet know that there are still a lot of businesses that forget to optimize their page titles. This comes from the subjective subjective error.


    Page titles show up in Google search results and can also be used on social channels. So if a compelling title entices your readers to click through to your content.


    If you want to build a piece of content with the hope of attracting links to it. It is possible that it can rank for some keywords with reasonable volumes. You should spend less time researching basic keywords and optimizing your page titles. If you do not have the keyword strategically, relevant enough to optimize the page, add a few extra terms if it's positive. Try not to use keywords that are being used by another site and steal their rankings.


    Meta description:


    Although it will not have a strong impact as the page title. But when it comes to rankings, you should still spend a minute writing a clear, accurate meta description. And attractive to reflect the content related to your page. This helps to improve clickthrough rates. As well as being used by social platforms.


    Descriptive tags help the queryer feel the information they need in this article. The content described in the paragraph should contain the words or keyword phrases involved. So together they will enhance the reader's ability to read.


    Images and Text:


    A good quality content delivery is the ultimate goal of page access. That content must contain primary, secondary, and related keywords. And they must be allocated naturally without cramming. Because Google deceiving to rank high. But in return, the revenue that customers bring back will be reduced.


    Besides focusing on the content, do not overlook the image. User trends tend to change. The transmission of information through 100% of text content. This makes the reader boring. Many studies show that only 20% of the visitors linger to read your information. The remaining 80% tend to view images and video clips. So let's focus on the images that you provide in the article.


    Content strategy should be closely monitored
    Content strategy should be closely monitored

    Internal Link:


    Links to the main pages: Assuming your link building is successful. Make sure to link to the content on your site. You should take the opportunity to filter this equity link into the main pages if possible.


    Here are some ways you can do this:


    Navigation menu at the top of the page: may include links to main categories. The menu should not obscure your content and be as private as possible.


    Link in copy: If you have a large amount of information in your content. Look for opportunities to link to the main pages of your site from within that content. The key here is to make that happen most naturally.


    Footer links to the main pages: Although not as optimized as the links at the top of the page. Because it stands out and hits the eye. However, the footer still helps a lot in that regard. In addition, they do not affect the content or lose focus on the reader. And you are still directed to the main page.


    Monitoring and Measurement:


    Tracking the success of your content is really essential. And you have a few suggestions to be able to easily do that. Besides basic tracking, you can integrate with other channels. For more detailed observation, if possible. Let's start with the basics.


    Currently, you can measure the new backlink to your page. However, you may also have missed out on the volume of traffic that you need to track. Some of that traffic may have moved to your main site. And may have already interacted or even been converted into a potential customer. But you do not know and do not have that data.


    Beyond testing is in the testing phase. There are several ways to check that Google Analytics is working properly after it has been launched. The simplest option is to go into real-time analysis, go to content, and see if your article is displayed. If the traffic is low, click on the content.


    Another way is to use a plugin or Chrome extension. As a Tag Assistant or GA Handler, can you tell if the Google Analytics code appears on the page?


    For a successful campaign, the stages of implementation must be thorough and accurate. Beside, the implementation. We should have a close coordination of observation and examination. This will minimize the risk of occurrence, improve the success brought. A little time to evaluate will be more effective for your campaign. Share with us how you control and evaluate your campaign. Good luck!


    The post Do not Skip If You Want To Be Successful In Content Strategy appeared first on Seo Affiliate.

    No comments